Being a freelancer can be lonely, especially if you work from home or remotely. Despite feeling exhausted from spending long hours in front of a computer, it’s important for freelancers to prioritize networking. Not only does it bring in new business, but it also has positive effects on your health and wellbeing, as social isolation has been linked to increased risks of heart attacks and strokes. Networking doesn’t have to feel like a burden on your to-do list. In fact, working from home can even be a conversation starter in networking situations, making it less intimidating. Here are 5 tips for networking that could help you expand your professional circles.
Schedule it and Stick to it!
As a freelancer, your schedule is often dictated by others’ priorities. It may be tempting to skip networking events due to pressing deadlines or projects, but the truth is that networking is a valuable investment of your time. Building relationships with others is crucial in the freelancing world, as people tend to work with those they know and trust.
To make the most of networking opportunities, choose an event, RSVP, and mark it in your calendar as you would any other important meeting or appointment. Treat a networking event as seriously as you would a lunch meeting with a client, and avoid cancelling at the last minute as it undermines the significance of networking for your career.
Utilize Under-explored Networks
Have you explored the professional networks available through your college’s local alumni chapter or church community? Look into local organizations like the chamber of commerce to see if there are any relevant professional meet-ups happening in your area. If you can’t find any information online, reach out to the group leader and request to be added to their email list for upcoming events.
Be a Member of a Professional Club or Organization
If you haven’t come across any events within your existing network, don’t worry. Joining a professional club or organization is an excellent opportunity to broaden your network. Try searching for relevant groups by using keywords such as your city and trade, or reach out to friends in your field for recommendations. Being a part of a community with individuals who share similar skills can provide you with valuable tips and advice to enhance your work.
Keep an Eye on Social Media Followers
An effortless way to stay informed about local events is by following individuals on social media. If you admire a particular industry expert, follow them on platforms like Twitter and Instagram. Interact with them by commenting or liking their posts. Not only does this provide opportunities for online networking around the clock, but it also keeps you updated on when these individuals will be at events like conferences and expos, which you can attend.
Stay in Touch
Attending an event is just the first step in networking. Don’t forget to follow up with the people you’ve met. Make a record of their information in your CRM, even if it’s just a simple spreadsheet, to help you keep track of follow-ups.
If someone was especially helpful or kind during your conversation, show your gratitude by sending a personalized thank-you note. Besides, if they mentioned a specific interest, such as searching for good Vietnamese food, send them an email with your recommendations. And if they expressed potential interest in your services, send them additional information via email. Networking requires time and effort, but the benefits it brings to your freelancing career will be worth it in the long run. Make a commitment to invest in networking and you’ll see the positive results.
Yes, anyone can build a strong network even while working from home. Utilizing social media, joining professional organizations, attending virtual events, and following up with contacts are just a few ways to effectively network while working remotely.
Read more posts about freelance career!
